Background

Retail industry has become more and more competitive, and the shop manager is the key to improve the shop management peformance. Most of the retail shop managers are promoted from the shop assisstants, who might lack of management skills and selling skills. However, the shop managers are required to improve their comprehensive skills. We offer the systematic and effective guidance to the shop managers by integrating their current status, which helps the shop managers to accomplish their tasks.

Objectives

- To know how to manage the shop's daily operation better;
- To learn how to manage the products scientificly;
- To know how to motivate, manage and coach teammember effectively, and improve their execution to build a     high-performance team;
- To learn sales management skills, report analysis, performance evaluation and ensure a sustained growth of     the shop's performance;
- To improve the services and selling skills of whole shop.

Outcomes

• Shop manager manual
• Operation guide
• Handouts
• Suggestions of post-course enhancement
• Post-course learning materials